Proceedings of the Board of Regents (1963-1966)

1130

NOVEMBER MEETING, 1965

and seminars. In what a woman of lesser earnestness and energy might have claimed
as leisure time, Mrs. Lim has given to such civic good works as the Philippine Girl
Scout program and the Manila Community Chest.
Proud to have contributed to her professional training; respectful and a little
awed by all she has done with it; and affectionately grateful for her loyalty to her
Alma Mater, The University of Michigan extends to this worthy and greatly gifted
woman its Outstanding Achievement Award.
OUTSTANDING ACHIEVEMENT AWARDS
Voted July 23, 1965 (p. 950) Presented October 30, 1965
J. P. Caffey: JOHN PATRICK CAFFEY, Bachelor of Arts in the Class of 1916, Doctor of
Outstanding Medicine in the Class of 1919; physician and scientist who virtually created the
Achievement medical specialty of pediatrics radiology. A tour of service with relief agencies in
Award eastern Europe early impressed on Dr. Caffey the need for enlightened pediatric
practice, and upon his return to the United States he completed his training in
pediatrics at Columbia University. He then joined the faculty of that institution.
Personally developing the radiologic work at Babies Hospital in the Columbia
Presbyterian Medical Center, he contributed steadily to knowledge in that unfolding
specialty and wrote the internationally authoritative text in it, Pediatric X-Ray
Diagnosis. As an emeritus professor, he has shared his unique fund of knowledge
and his unparalleled expertness with the staffs of hospitals and medical schools in
several parts of the country, enhancing his stature further. The University is proud
to extend to this loyal alumnus and dedicated physician, scholar, and teacher its
Outstanding Achievement Award.
D. N. Frey: DONALD NELSON FREY, Bachelor of Science in Engineering in 1947,
Outstanding Doctor of Philosophy in 1950; Vice-President and General Manager of the Ford
Achievement Division of the Ford Motor Company.
Award The University now honors as a senior officer of a strong and vital Michigan
corporation an alumnus whom, if we considered his years alone, we should still be
tempted to call a junior executive. Possessing spirit, industry, and versatile talents
of mind, he distinguished himself alike in engineering research and industrial management, and rose very rapidly to his present position of high trust. A poet as well
as an engineer would find it pleasant and fitting to observe that one of his primary
interests during his meteoric career has been the Mustang car. Taking pride in his
accomplishments, satisfaction in the honor which these reflect upon the University
and its Engineering College, and a warm delight in his own continuing interest in
his Alma Mater, The University of Michigan respectfully and affectionately tenders
Donald Nelson Frey its Outstanding Achievement Award.
M. Sherman: MARGOT SHERMAN, Bachelor of Arts in the Class of 1927; Senior ViceOutstanding President and purveyor of ideas to McCann-Erickson, Incorporated, which is in
Achievement turn the purveyor of more television advertising than is any other agency in the
Award nation. Miss Sherman, as we perhaps should call her (though we welcome her
simultaneously as the wife of fellow alumnus Charles D. Peet), gave earnest of
her vigor and nimbleness of mind by earning a number of academic honors, including the McNaught Award in journalism. A few years after she and her husband
moved to New York, she joined the staff of McCann-Erickson and rose quickly
within the hierarchy of that organization, assuming some onerous routine duties but
bearing always a primary responsibility for calling new ideas into being. She was
aptly named Advertising Woman of the Year for 1958. Under her direction, the
creative division of her agency has won countless merit awards and conceived
television commercials which are the mirror not only of persuasiveness but of wit
and taste. From the receiving end of the ubiquitous tube, we cry, "Godspeed,
Margot! We treasure your good offices! We need you!" In grateful recognition of
past accomplishments and of her loyalty to her Alma Mater, the University confers
upon this eminent and delightful woman its Outstanding Achievement Award.
R. L. Tobin: RICHARD LARDNER TOBIN, Bachelor of Arts in the Class of 1932; ManOutstanding aging Editor of the Saturday Review. Mr. Tobin, who began his journalistic career
Achievement at fifteen on his father's paper, The Niles Daily Star, presently wrote such provocaAward tive editorials for the Michigan Daily that he was signed hot off the campus, like
an All-American athlete, for higher reaches of endeavor. He has since ascended
from strength to strength and fluency to fluency. During twenty-five years with the
New York Herald Tribune, he served as reporter, war correspondent, city editor,