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Author: Nicholas Rombes
Title: Introduction
Publication info: Ann Arbor, MI: MPublishing, University of Michigan Library
Winter 2007
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Source: Introduction
Nicholas Rombes


vol. 5, no. 1, Winter 2007
Article Type: Essay
URL: http://hdl.handle.net/2027/spo.pid9999.0005.101

Post Identity Introduction

So here you are, reading these words. Who knows what brought you here, or why you came. We hope you won’t be disappointed.

The idea was this: that new media forms demand new forms of writing. It’s a romantic idea, and one that we cling to in this issue. Others before us—notably Robert Ray—have called for a new form of film and media criticism, one that moves beyond the tired cultural studies model that finds the same bad ideologies over and over again. Some (not all) of us believe that as educators, we can no longer assume that students are in need of demystification. Indeed, many of them come to us today having made films and videos, and having first-hand knowledge of the materialist dimensions of cinema that underlie its ideologies. For these students, and for those who have not made but have watched films endlessly deconstructed on the web and in DVD bonus features, film is already theory.

Some of us would argue that new media already deconstructs itself, and that in fact the entire force of narrative logic and interface systems work to embed a form of critique in both the creators and users of new media. It is our hope that essays in this special issue—ranging from the speculative to the more formally academic—offer you, if nothing else, some food for thought about the relationship between creativity in the digital era and digital theory which, it should be clear, amount to the same thing.