13. Following Longhurst’s (2000) study of pregnant bikini contests, I was interested to see if there were any bikini contests for pregnant women taking place in the United States. I found a number of contests that have occurred in the last eight years. I found ‘The First Annual Buzzard Mornings Pregnant Bikini Contest at Dick’s Last Resort’ (June 1998) which Longhurst (2000) cites (www.juddhandler.com/articles/pregnantbikini.php) in which the accompanying article describes the pregnant entrants as ‘lactating lovelies’. A number of the pregnant bikini contests are sponsored by radio stations in various states across the US that appear to be used to generate ‘shock value’ and enormous publicity for the stations. Some of these include, ‘Giovanni and Kim’s Pregnant Bikini Contest’ in Rhode Island in 2003 (www.92profm.com/gallery/pregnantbikini), ‘KLUC 98.5 Las Vegas Morning Zoo Pregnant Bikini Contest’ (May 16, 2002) www.kluc.com/zoo-photos.asp, ‘Dudley and Bob’s 2005 Preggo Bikini Contest’ in Austin, TX (www.klbjfm.com/gallery/index_0805_pregnant.aspv). I also found a link to a Welsh bikini contest (November 19, 2005 which only displayed a picture and no accompanying information on the contest (xo.typepad.com/blog/2005/11/pregnant-bikini.html). The majority of sites I derived from an internet search of ‘Pregnant bikini contests’ were generally pornographic.