Report on the United States Vaccine Industry
for DTP for which relatively low costs are more than offset by very low prices - reflecting the competitiveness of its markets. Newer vaccines face a number of different market and cost dynamics and generate "contribution" margins lower than MMR and OPV, but still much higher than DTP. Hep B has the highest "contribution" among this group, leveraging the highest price among childhood vaccines to fund considerable sales and marketing efforts and very high royalty expenses. DTaP has the lowest "contribution" of the new vaccines, continuing to invest in sales and marketing activity despite lower multi-sourced pricing, sub-scale production and moderate royalty commitments. Hib (the oldest of the-newer vaccines) has lower sales and marketing expenses to offset competitively driven price reductions and still maintain "contribution". Exhibit 28 Major U.S. Vaccine Value-Added Chain $12.00 $11.32 $10.00 $9.91 Contribution $9.23to R&D, $4.6 Interest, $800 $7.80 Taxes, and Earnings $/ $5.60 13.69 ~11n Dose 8.00.Admin $6.006 Sares & Micig $4.00 $2.71Returns Distribution $2.00.. Production MMR/OPV DTP HIb DTaP Hep B Pediatric Life Cycle Established New Vaccine industry contribution to R&D, interest, taxes, and earnings vary significantly between public and private sector sales. As an example, Exhibit 29 shows an estimate of "contribution" for MMR/OPV both in total and across markets. Despite significantly higher sales and marketing, returns, and distribution costs to serve the private versus public market ($3.17 as opposed to $0.34 per dose, respectively), private sector sales still make a much larger contribution to company R&D, interest, taxes, and earnings. At an average combined price of $13.98 per dose, private market sales generate a "contribution" of $8.40, while the average public price of $5.65 supports a "contribution" of only $2.90, a difference of $5.50 per dose. While the specific "contribution" by market varies for each of the childhood vaccines, the relationship generally holds. Private sector sales make a significantly larger contribution to vaccine industry R&D, interest, taxes, and earnings, ultimately generating the cashflow to fund dividend payments to investors and capital expenditures to support the growth of the business. Mercer Management Consulting Page 31
About this Item
- Title
- Report on the United States Vaccine Industry
- Author
- Mercer Management Consulting
- Canvas
- Page 31
- Publication
- Mercer Management Consulting
- 1995-06-14
- Subject terms
- reports
- Series/Folder Title
- Marketplace > Press releases, reports, and newsletters
- Item type:
- reports
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- Jon Cohen AIDS Research Collection
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https://name.umdl.umich.edu/5571095.0504.060
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https://quod.lib.umich.edu/c/cohenaids/5571095.0504.060/32
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Cite this Item
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"Report on the United States Vaccine Industry." In the digital collection Jon Cohen AIDS Research Collection. https://name.umdl.umich.edu/5571095.0504.060. University of Michigan Library Digital Collections. Accessed June 10, 2025.