Bronze Reporter [Volume: 4, Issue: 14]

na

Dr. Harlan Hatcher (left), pre-. Sident of the University of
Michigan, tentatively accepts
from Mr. Ford. president of
Ford Motor Company, an offer
of land _and money to estab
x

New king-size 12-ounce
Coca Cola bottles make
their bow on retail ~Counters
here tomorrow morning
(Thursday), marking the
soft drink~s first package
change in 41 years, reports
William J. Young, president. of the Detroit CocaCola Bottling Company,
which supplies stores here.

Launching of the new
bottle size has been underway for 10 months and involved installation of hun
dreds of tons of new bottlewashing filling and capping
equipment.

~This new package, be
ma ing marketed as a big bro
lish a Daerborn Center of the

University to handle an enrollmen of more than 2,700
students. Mr. Fords portrait
appears in the background.

Ford Motor

Uof M $6,500,000

Gifts of 210 acres and:

$6,500,000 have been of-!
fered to the University of "Compny was
Michigan by Ford Motor! participate in its establish
Company and the Ford
Motor Fund for establishment of a Dearborn Center
of the University with an
enrollment of more than
2,700 students.

Dr. Harlan Hatcher, president of the University, announced that the school~s
regents have accepted the
offers tentatively.

He added that the combined gifts are the largest
ever made by a company
and its charitable fund to

-an educational institution,

and that they would do
much to help meet ~an impending emergency in higher education in Michigan.~

Dr. Hatcher said _ the
y erlegcinnd had proposed the
lew center after studying
~ for meeting the need

elds

These studies indicated

Dearborn as a logical lo-,

Gives

caton for the center and,
~as a_ result, Ford Motor
invited to

ment, he said.

The land offered to the
university by Ford Motor
Company includes Fair
Lane, former estate.of Henry Ford and present home
of the Ford Archives. The
$6,500,000 offered by the
Ford Motor Company Fund
would provide buildings for
the proposed center.

Plans for the Dearborn
Center were announced at
Fair Lane at/a newg conference attendég by university officials, theaded by
President Hatcher and
Ford Motor Company officials,

President Hatcher said
the offers of land and money had been accepted by
the regents contingent on
the state~s willingness to
provide funds to operate

the proposed center.

Seein ~ S

New York ~ SEEN ABOUT
TOWN ~Newly crowned heavyweight champion Floyd Patterson at a 6th Avenue store having a sundae the day after the
fight Naturally the crowd gathered, but he was unconcerned
answering questions and eating
the sundae.

Mrs.- Rose Morgan-Louis in
ermine at a recent political
dinner to help stimulate interest in Congressman Siemanski's bill to wipe out hubby
Joe Louis~ indebtedness to
the government because of income taxes.

Eartha, Kitt in costly furs at
125th St. ~s notable eatery talk
ing to Mr. Hamilton Posner, |

whose firm I. Posner, Inc. is reputed worth a few million,
holding her own in discussing

the cosmetic industry, world- |

wide. H. Posner was fascinated
at her trigger-like mind for

25 year old Dorothy Jodran
a very much feted about-to-be
tars...

bride in New York town. Dorothy will marry 71 year old
Bishop William J. Walls in a
double ring ceremony.

went to the Virgin Islands with
his young son, Skipper. but
WITHOUT Hazel. It started
rumors but the couple still state
~They are very much in love.~
Mrs. Powell was busy concertizing.

The Joe biases thinking of
building an- apartment house in,midtown Manhattan. Recent
decision resulted when the Mrs.
decided to put up for sale her
Long Island home, live in the
city at Joe~s Edgecombe Ave,
apartment. With this new pro-.
ject in mind, they could build
tneir dream apartment right in
the heart of Manhattan.

Davis Hits Trail

Sammy Davis, Jr. due to part
from /New York environs soon
as he gets back on the night
| club circuit.,.He~s been with
us for over a year now, in ~Mr.

Tew

121 E. Kearsley ~

ear

FRED GIBBS, INC.

3
reelings: CE. 86-4212

8 BRONZE REPORTER, FLINT, MICH. DEC. 29, 1956

ther to the 6% ounce. size,
give the public 43 per cent
more Coca-Cola for their

k

New King-Size Cokes~ Introduced

money,~ Mr. Young point
ed out. A Shift in the pub
lic~s buy: ng habits has

ie about the new bote

~Only ten yea a
most soft drinks, ~ 9
in drug stores, luncheonet-:
tes, bail parks, offices, and
factories,~ Mr. Young said.

~Today people are drinking more soft drinks at
home than anywhere else.

Take-homes gales have
increased every year since
1948. Five years ago, 40

per cent of the soft drinks
were consumed at home.
Now it~s over 50 per cent.~

For home consumption
the public wants the convenience of soft drinks in

ARERR

_In'57 As In All Others,
Your Food we a At~

OPEN UNTIL 9:00 P.M.
THROUGH SATURDAY

Sunday 9 to 6~Monday 9 to 6:30

CLOSED NEW YEARS

Py
DRIVERS}

Drive Safely

izes, home. sales ure made in

te a oo food:: stores: ~

eight.

t of ten. ~Introduction of the hing:
drinks = peel sized bottie~still of the
People aon 't switch from traditional ~punchwaist~ or or
Pt bottle size to another. Pact - skirt~ nee
by making, lable 29~S8"~t mean Coca-Cola in
in a second ee ap. tends to neglect the stan
to put Coca-Cola into many dard 6% - ounce bottle,
more homes,~? #! 4. pros: which traces back to 1915.~

A second. re; for in-. ~We think there~s a need
troducing the Hier pabkage, for both.~ Mr- Young said.
Mr. Young said, is the trend ~5Urveys show the majority
toward suburban shopping, of the public prefers the | ~
particularly in large food *tandard size since it is
stores. The émphasis on ideal for individual drizks.
food store buying is shown In fact a million cartons
by the fact that soft drink Of it are sold every day.
sales in these stores have But we also think there are
i ae is ee a aoe many people who will want

is sided task os y She cusventesice of another

e at today size dependin i~
three-fourths of all take- canter. sin aioe! |

FREE 5 Ib. sack of SUGAR

with purchase of six ~cies sire sine
WESTINGHOUSE

| LIGHT BULBS

INCLUDING THE NEW PINK, AQUA
OR CANDLELIGHT ae

Townhouse

Pound Package
Philadelphia

CRACKERS 35~

CREAM CHEESE 2 pkgs 29~

3 oz. Full Pkgs.

STAR KIST TUNA 3 cans 79%

GREEN LABEL CHUNK STYLE

~FREE COCA COLA
A 6 bottle carton of Standard ~Coke~ or 7-Up
With purchase of a pound bag of

Big oes ~ Chips

both for

_ 09

plus bottle deposit

gee

FACIAL TISSUE

KLEENEX 2 400 count pkgs 39c

~MINUTE MAID FRESH FROZEN

Orange or Tangerine Juice 6 cans 89

6 oz. Cans

CANADA DRY, HI-SPOT OR

GINGER ALE 2 bottes 39c

28 oz- Bottles plus deposit

612 oz. Cans

DAILEY~S FRESH PAK

DILL PICKLES S quar 33~

HYGRADE WHOLE HAMS LB.

COOKED HAMS

RIPE, FIRM

TOMATOES 2 for 29

Large. o2- Plastic Tube |

xt Reps if
- 4

Feast.

b. 49c~
SALAYS COLD CUTS for New Years

Shank Half Ib. 45c Butts Ib. 57c

| Fresh Fi irm leads Ib. ~

NEW CABBAGE Ib aia

sep ~Olive Loaf. Pork Loaf Veal Loaf | |
x es ern 35 80z.pkg 37~ 8ozpkg 33~

Ft 8 ED